- Start with the Why. Why did your team decide to develop this particular project? What was your motivation? How can this build your credibility with the jury?
- Establish your credibility at the start, as otherwise, the audience won’t accept what you say. Introduce any team expertise in the area or, more powerfully, add a personal story.
- Focus your presentation on demonstrating how your solution addresses the real-world problem, emphasizing its practicality and feasibility. Avoid spending too much time on the context and problem, as many presenters tend to do.
- Make bold statements.
- Put a title on each slide, unless a photograph. Make sure it is a message rather than an explanation of what the slide is about.
- Use analogy to make the message memorable.
- Simplify numbers – and bring the points up one by one.
- Use video clips of less than 1 minute for impact
- Less is more. If asked for 15 minutes, prepare 14 minutes and keep to it.
Author's bio
Claire Doole is a former BBC correspondent and international spokeswoman who is passionate about helping people communicate with confidence. Since 2006, she has successfully trained hundreds of professionals in the art of presenting and public speaking, talking to the media, managing communications in a crisis, and writing for the web. In addition, she has coached C-level executives and public figures to give powerful TEDx and TED style talks in Europe and the Middle East. A Swiss and UK national, Claire trains and coaches in French and English.
Claire is also a highly experienced moderator having facilitated panel discussions with government ministers, NGO activists, humanitarians and human rights specialists at major events.
Claire helps clients design their virtual, hybrid and in-person events and runs workshops on organising and moderating at events.
